Patent Design-Prototyping- Marketing-Media Presentation -Public Relations -E Commerce – Fulfillment
- New product development and consulting services for golf related products , patent research, design , prototyping , strategic planning, marketing, public relations, international trade, In house photography, script/technical writing, web site design. Production of promotional video and commercials for TV. Development of production channels and fulfillment both domestic and International.
- Multi Media Production
- Website Design- HTML and Word Press
- SEO, SEM and Analytics
- Promotional capabilities including Golf Channel, Golf Radio and Major Golf Publications both National and International.
- Email marketing Campaigns
- Event coordinator for Local and International Trade Shows.
- Experienced Marketer with Amazon and The Herrington Catalog.
- International Marketing expertise
Projects
- Patent,design and bring to market the ultimate short game club. Develop strategic plan for the introduction of a revolutionary Golf Club. “Herbie’s One-Putt Wedge” . Successful introduction to the USA and International Golf Communities for sales and distribution at all levels .
- Agent for Intellectual property and consultant with Rockwell Scientific. A research facility for advanced metallurgy that was based in Thousand Oaks, California. I have applied new materials and processes for the making and testing of Golf Clubs.
- Consultant for the design and operation of a Golf Clubmaking and Clubfitting facility at the University of Southern California. Design the state of the art facility and train USC Golf coaching staff on the use of clubmaking and hi tech swing monitoring systems.
- Consultant for an upcoming product launch of the Step into Golf teaching system and assisted in the design of the Step into Golf product line.
- Consultant on patent research and product development for an innovative teaching aid called “the Pill” a specially new designed golf ball for perfecting the putting stroke.
- Fulfill the budgetary objectives of HBK, an International concern, to create a state of the art golf manufacture facility to work side by side with the foundry and to share in the enthusiasm of creating a solid base for golf brand expansion. Provide a thorough understanding of the processes involved in building a quality brand golf club, including club design, shaft design specifications and post production assistance.
Design of generic Driver, Hybrid , Wedges and Putters for prototyping
Recommendations for acquisition and placement of equipment and supplies
Assist in the design and build out of golf clubmaking/fitting/production facility
Develop materials for education of personnel
Training of key personnel
Branding and market awareness